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LegitScript compliance blog

What changed, what it means, and what to do about it.

Eligibility and certification categories

Prior enforcement history, and why disclosure beats discovery

An open regulatory action, a board complaint, a previous merchant termination or a warning letter attached to a principal is rarely what ends a LegitScript application, and concealing one reliably is, because the record is discoverable and being found converts a fact into a credibility problem.

· 5 min read

Expedited filing versus self-filing

The fix list is an engineering problem, and it needs treating as one

The claims audit is the longest piece of work in most LegitScript applications, and its output is a list of website changes owned by people with a roadmap, which is why a certification timeline is usually decided by a sprint planning meeting nobody invited compliance to.

· 5 min read

Direct-to-consumer telehealth brands

Rebranding a certified brand without breaking the listing

Certification attaches to a domain, so a rebrand, a domain migration or a corporate restructure changes the thing that was certified, and a brand that redirects its traffic before telling anyone ends up advertising a domain that appears in no LegitScript listing.

· 5 min read

Telehealth clinic compliance

The governance questions a clinic cannot answer with a policy document

A LegitScript reviewer asks how a telehealth clinic handles an adverse event, a complaint and a product recall, and the answer that fails is a policy nobody has used, because governance is assessed on the record of decisions rather than on the document describing who would make them.

· 5 min read

LegitScript certification explained

Applying before you have launched, and what has to exist first

Certification assesses a website, so a pre-launch telehealth business cannot file against a landing page and a promise, and the sequencing question that decides a launch date is which parts of the build have to be finished before a LegitScript application can be submitted at all.

· 5 min read

Eligibility and certification categories

Mental health and addiction treatment, and the extra weight they carry

Mental health and substance use treatment delivered remotely combines controlled substances in some models, a patient population in crisis and confidentiality rules that go beyond HIPAA, which makes it the category where a LegitScript reviewer expects clinical governance to be documented rather than described.

· 5 min read

Expedited filing versus self-filing

Refiling after a denial, without spending the fee twice

The LegitScript application fee is charged per website and is not refunded whatever the reviewer decides, so a refiling spends it again, and the most common way businesses spend it twice is resubmitting quickly with one correction rather than diagnosing what actually generated the decision.

· 5 min read

Direct-to-consumer telehealth brands

Everything the patient reads after they pay is still your marketing

A LegitScript reviewer can reach the confirmation email, the patient portal, the dosing instructions and the card that ships in the box, and those four surfaces are usually written by different people to no standard at all, which is where a corrected claim most often survives.

· 5 min read

Telehealth clinic compliance

The other advertising channels, and what each one asks for

Google Ads Healthcare Certification is the approval telehealth advertisers plan for, and the other channels a growth team relies on, paid social, native, affiliate, email and SMS, each apply their own healthcare rules, so a certified brand can still find four of its five channels closed.

· 5 min read

LegitScript certification explained

What is discoverable about your business, and who finds it

A LegitScript review compares four accounts of a business against each other, and the one applicants underestimate is the public record, because archived pages, registry filings, app listings and a staging domain nobody retired are all reachable without asking you a single question.

· 5 min read

Eligibility and certification categories

At-home tests and devices, and the questions they add to a file

A telehealth catalogue containing a laboratory panel or a home test kit adds four questions to a LegitScript application that a medicines-only file never faces: which laboratory runs it, who is licensed to order it, who interprets the result, and what the marketing promises the number means.

· 5 min read

Expedited filing versus self-filing

The weeks after submission, and the mistakes made during them

Two of the four factors LegitScript names as deciding review length are the applicant's responsiveness and the sufficiency of their answers, which makes the period after submission the one stretch of the timeline where a business can still make things materially worse.

· 5 min read